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How to succeed with Zone 2 training
Going slower can take you further.
Meet VUUM: A sparkling plant protein drink designed for active lifestyles
This fizzy protein drink offers sugar-free, plant-based alternative.
Man jogging in zone 2 by the water
Vuum drink
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How to succeed with Zone 2 training
Going slower can take you further.
Man jogging in zone 2 by the water
Meet VUUM: A sparkling plant protein drink designed for active lifestyles
This fizzy protein drink offers sugar-free, plant-based alternative.
Vuum drink

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Wahoo
Connected indoor and outdoor training ecosystem.
Tonal
A home gym designed with your goals in mind.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
TRX
Equipment, training and education to empower movement for every body.
Innermost
Targeted nutritional formulations, inspired by nature and backed by science.
Alter
At-home fitness system powered by your genes and biometrics.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Oiselle
Premium women’s athletic apparel.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
KANE
Active recovery footwear and accessories.
Satisfy Running
Technical equipment for running and the outdoors
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Supersapiens
Performance insights to help you become better.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Momentous
Products and tools that support the endless improvement of personal performance.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Neuro
Nootropic gum and mints to refresh your mind and body.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Puori
Supplements that only consist of clean and natural based products.
Withings
Wearables and technology to make better health part of daily life.
Barcode
A better-for-you, ashwagandha-powered fitness water
Odyssey
Mushroom-powered energy drinks.
Brooks
Your go-to company for anything and everything related to the run
Evie
The smart ring designed for women’s health.
Elo
Smart nutrition products made just for you.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
LyfeFuel
Plant-based whole food meals from nature.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Hero Bread
Low carb and zero carb bread and baked goods.
Thesis
Personalized nootropics company to enhance mental performance.
Stick Mobility
Movement made better with products and education
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Fount
Health and performance advisor trusted by the world's top performers.
TechnoGym
A world leader in the design of fitness and wellness equipment.
Remedy Place
Social wellness club.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Barry’s
The original high-intensity interval workout, combining running and weights.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
ŌURA
Smart rings that monitor your sleep and activity.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Promix
Natural supplements that contain only the purest ingredients.
Hilma
Running shoes with personalized fit for women.
Bioniq
Personalized supplements, based on blood testing data.
WHOOP
Your wearable health and fitness coach.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
WaterRower
The original water resistance rowing machine.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Harken Sweets
Iconic treats made with the date superfood.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Hyperice
Products to help everyone on Earth move better, live better, and be better
Signos
See how your body responds to food in real-time with a CGM.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
De La Calle
A Modern Mexican Soda
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
Viome
At-home oral microbiome tests with personalized oral health products.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Magic Mind
Energy shot infused with nootropics and adaptogens.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Rumble
Full-body, boxing-inspired group fitness classes.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Eight Sleep
Intelligent cooling and heating technology for any bed.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Ten Thousand
Training gear developed and tested by core athletes.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
Oova
At-home hormone monitoring kits.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Volt
Personalized training fitness plans for every goal.
Nike
Workout and everyday essentials for a life well lived
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
FitnessAI
Get stronger, faster with artificial intelligence
WithU
Fitness app with over 1,500 immersive audio-guided workouts
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Haven Athletic
Organized bags for High Performance Athletes.
Runna
Personalized training plans for running.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Seed
Clinically-studied probiotics to impact human and planetary health.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Tracksmith
Premium running equipment for racing, training and all conditions
Veracity Selfcare
Root-cause wellness for radiant health inside and out
Equinox
High-end health clubs.
Therabody
Science-backed solutions to help you feel better all year long.
Athletic Greens
The daily nutrients you need to support brain, gut and immune health.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
On
Swiss-engineered performance running shoes and apparel
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
pliability
On-demand videos for stretching, breathing, and meditation.
Open
Live and On Demand mindfulness classes to help you be present.
Alo Yoga
Yoga leggings, clothes, and accessories for studio to street.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
NordicTrack
Home gym and exercise equipment.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
KEY
All-natural drink that provides long lasting energy from ketones
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Kion
Supplements and functional foods for sustained, natural energy.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Lifeforce
Understand your body and start living at your peak.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Skratch Labs
Sports nutrition designed to help you perform better.
HOKA
A bold approach to performance footwear and apparel.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Sweaty Betty
Women's fitness clothing without compromising on style.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
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