Centr

An interconnected wellness ecosystem to empower your movement, meals, and mind.

About Centr

Founded in 2019 by Chris Hemsworth, Centr is a health and wellness ecosystem that aims to empower people to live well by energizing their every day, delivering personalized training and guidance spanning movement, meals, and mind. With the introduction of Centr’s new product line, the brand now offers high-quality, affordable home gym equipment that delivers exceptional value with Centr’s connected digital training.

Key info
Founded
2019
Founder
Chris Hemsworth
HQ
Los Angeles, CA
arrow
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
FitnessAI
Get stronger, faster with artificial intelligence
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
Tonal
A home gym designed with your goals in mind.
Haven Athletic
Organized bags for High Performance Athletes.
Barcode
A better-for-you, ashwagandha-powered fitness water
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
De La Calle
A Modern Mexican Soda
Health-Ade
Organic kombucha teas and sodas full of probiotics.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Oiselle
Premium women’s athletic apparel.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Fount
Health and performance advisor trusted by the world's top performers.
Hilma
Running shoes with personalized fit for women.
Barry’s
The original high-intensity interval workout, combining running and weights.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Equinox
High-end health clubs.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Elo
Smart nutrition products made just for you.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
KEY
All-natural drink that provides long lasting energy from ketones
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Thesis
Personalized nootropics company to enhance mental performance.
Wahoo
Connected indoor and outdoor training ecosystem.
Open
Live and On Demand mindfulness classes to help you be present.
Promix
Natural supplements that contain only the purest ingredients.
WHOOP
Your wearable health and fitness coach.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
pliability
On-demand videos for stretching, breathing, and meditation.
NordicTrack
Home gym and exercise equipment.
KANE
Active recovery footwear and accessories.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Evie
The smart ring designed for women’s health.
Puori
Supplements that only consist of clean and natural based products.
Nike
Workout and everyday essentials for a life well lived
Ladder
Easy-to-follow workout plans can be done from anywhere.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
Ten Thousand
Training gear developed and tested by core athletes.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Supersapiens
Performance insights to help you become better.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
TRX
Equipment, training and education to empower movement for every body.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
HOKA
A bold approach to performance footwear and apparel.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Momentous
Products and tools that support the endless improvement of personal performance.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Hero Bread
Low carb and zero carb bread and baked goods.
Skratch Labs
Sports nutrition designed to help you perform better.
Neuro
Nootropic gum and mints to refresh your mind and body.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
WaterRower
The original water resistance rowing machine.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Stick Mobility
Movement made better with products and education
Odyssey
Mushroom-powered energy drinks.
Alter
At-home fitness system powered by your genes and biometrics.
Athletic Greens
The daily nutrients you need to support brain, gut and immune health.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Veracity Selfcare
Root-cause wellness for radiant health inside and out
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Volt
Personalized training fitness plans for every goal.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Oova
At-home hormone monitoring kits.
Remedy Place
Social wellness club.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Tracksmith
Premium running equipment for racing, training and all conditions
WithU
Fitness app with over 1,500 immersive audio-guided workouts
TechnoGym
A world leader in the design of fitness and wellness equipment.
Sweaty Betty
Women's fitness clothing without compromising on style.
Alo Yoga
Yoga leggings, clothes, and accessories for studio to street.
Rumble
Full-body, boxing-inspired group fitness classes.
Lifeforce
Understand your body and start living at your peak.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
On
Swiss-engineered performance running shoes and apparel
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Bioniq
Personalized supplements, based on blood testing data.
Signos
See how your body responds to food in real-time with a CGM.
Kion
Supplements and functional foods for sustained, natural energy.
Withings
Wearables and technology to make better health part of daily life.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Seed
Clinically-studied probiotics to impact human and planetary health.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
ŌURA
Smart rings that monitor your sleep and activity.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Satisfy Running
Technical equipment for running and the outdoors
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
LyfeFuel
Plant-based whole food meals from nature.
Therabody
Science-backed solutions to help you feel better all year long.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Runna
Personalized training plans for running.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Brooks
Your go-to company for anything and everything related to the run
Viome
At-home oral microbiome tests with personalized oral health products.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Hyperice
Products to help everyone on Earth move better, live better, and be better
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Harken Sweets
Iconic treats made with the date superfood.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
arrow