Lineage Provisions

Nutrient-dense food for nutrient-dense humans.

About Lineage Provisions

Founded by Paul Saladino MD and Anthony Gustin DC, Lineage Provisions exists to make animal-based nutrition easy with a high standard for quality, nutrient-density, taste, and transparency and to make the world’s best products sourced from the world’s best producers and farms.

Key info
Founders
Paul Saladino MD and Anthony Gustin DC
Founded
2023
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Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
AG1
The daily nutrients you need to support brain, gut and immune health.
Promix
Natural supplements that contain only the purest ingredients.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Lifeforce
Understand your body and start living at your peak.
Magic Mind
Energy shot infused with nootropics and adaptogens.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Geviti
Concierge solutions for longevity.
Signos
See how your body responds to food in real-time with a CGM.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
HOKA
A bold approach to performance footwear and apparel.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
Haven Athletic
Organized bags for High Performance Athletes.
KANE
Active recovery footwear and accessories.
ŌURA
Smart rings that monitor your sleep and activity.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Alter
At-home fitness system powered by your genes and biometrics.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Tonal
A home gym designed with your goals in mind.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Sweaty Betty
Women's fitness clothing without compromising on style.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Alma
Your nutrition companion.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Evie
The smart ring designed for women’s health.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Planet Nusa
A community-driven brand founded in Denmark by best friends Mille & Kristine.
Puori
Supplements that only consist of clean and natural based products.
Elo
Smart nutrition products made just for you.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Thesis
Personalized nootropics company to enhance mental performance.
Hilma
Running shoes with personalized fit for women.
Therabody
Science-backed solutions to help you feel better all year long.
Satisfy Running
Technical equipment for running and the outdoors
Bioniq
Personalized supplements, based on blood testing data.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
De La Calle
A Modern Mexican Soda
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
WHOOP
Your wearable health and fitness coach.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Live Cushy™
Organic, plant-based anti-chafe sticks.
NordicTrack
Home gym and exercise equipment.
Wahoo
Connected indoor and outdoor training ecosystem.
Rally
A low-impact handheld body massager.
Brooks
Your go-to company for anything and everything related to the run
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
On
Swiss-engineered performance running shoes and apparel
AARMY
AARMY offers high-intensity training for people looking for a champion’s mindset.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
TechnoGym
A world leader in the design of fitness and wellness equipment.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Sans
Elegant, powerful air and water purification.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Somnee
Better sleep through neuroscience.
Wonderfeel
Patented NMN solution to aging for anyone over 30.
Odyssey
Mushroom-powered energy drinks.
TRX
Equipment, training and education to empower movement for every body.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Withings
Wearables and technology to make better health part of daily life.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
FORM
Smart, augmented reality swimming goggles.
Barry’s
The original high-intensity interval workout, combining running and weights.
Oiselle
Premium women’s athletic apparel.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Open
Live and On Demand mindfulness classes to help you be present.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Nike
Workout and everyday essentials for a life well lived
Momentous
Products and tools that support the endless improvement of personal performance.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
pliability
On-demand videos for stretching, breathing, and meditation.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
Rumble
Full-body, boxing-inspired group fitness classes.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Daylight
A more caring computer.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
LyfeFuel
Plant-based whole food meals from nature.
ZOE
Change the way you eat, feel and live.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
ALO
Yoga leggings, clothes, and accessories for studio to street.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
FORM
Movement, nutrition, mindfulness, and community.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
NOVOS
Slowing aging at a cellular level.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Innermost
Targeted nutritional formulations, inspired by nature and backed by science.
Supersapiens
Performance insights to help you become better.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Viome
At-home oral microbiome tests with personalized oral health products.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Nordic Strong
Full-body training inspired by the power of cross-country skiing.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Myoform
Precision-engineered supplements, tailored to you.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Volt
Personalized training fitness plans for every goal.
Runna
Personalized training plans for running.
Seed
Clinically-studied probiotics to impact human and planetary health.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
Hyperice
Products to help everyone on Earth move better, live better, and be better
BodyBio
Supplements to improve the health of every cell in the body.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
WaterRower
The original water resistance rowing machine.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
Ten Thousand
Training gear developed and tested by core athletes.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Tracksmith
Premium running equipment for racing, training and all conditions
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
Harken Sweets
Iconic treats made with the date superfood.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Oova
At-home hormone monitoring kits.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Neuro
Nootropic gum and mints to refresh your mind and body.
Fount
Health and performance advisor trusted by the world's top performers.
Kion
Supplements and functional foods for sustained, natural energy.
JETSET Pilates
A modern way to do Pilates.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Skratch Labs
Sports nutrition designed to help you perform better.
Stick Mobility
Movement made better with products and education
Hero Bread
Low carb and zero carb bread and baked goods.
Barcode
A better-for-you, ashwagandha-powered fitness water
Veracity Selfcare
Root-cause wellness for radiant health inside and out
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Remedy Place
Social wellness club.
Equinox
High-end health clubs.
FitnessAI
Get stronger, faster with artificial intelligence
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
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