Innermost

Targeted nutritional formulations, inspired by nature and backed by science.

About Innermost

Innermost is an award-winning wellness brand that helps you cut through the confusion and take control of your health. Using science and nature, as well as best practices from Ayurvedic and Asian medicine, Innermost makes nutritional supplements that uniquely target specific goals across body and mind. Each product uses only the highest quality ingredients free from fillers, bulking agents or GMO nasties. As a brand, Innermost is committed to meeting their social, ethical and environmental responsibilities. For every purchase you make, Innermost provides a school meal to a child in need.

Key info
Founder
Shivraj Bassi
Founded
2017
HQ
London, UK
arrow
Alter
At-home fitness system powered by your genes and biometrics.
Hilma
Running shoes with personalized fit for women.
Hyperice
Products to help everyone on Earth move better, live better, and be better
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Satisfy Running
Technical equipment for running and the outdoors
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Harken Sweets
Iconic treats made with the date superfood.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Geviti
Concierge solutions for longevity.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Lifeforce
Understand your body and start living at your peak.
Volt
Personalized training fitness plans for every goal.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
TechnoGym
A world leader in the design of fitness and wellness equipment.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Sweaty Betty
Women's fitness clothing without compromising on style.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Hero Bread
Low carb and zero carb bread and baked goods.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Runna
Personalized training plans for running.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
pliability
On-demand videos for stretching, breathing, and meditation.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Tracksmith
Premium running equipment for racing, training and all conditions
Odyssey
Mushroom-powered energy drinks.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
LyfeFuel
Plant-based whole food meals from nature.
Oova
At-home hormone monitoring kits.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Bioniq
Personalized supplements, based on blood testing data.
FitnessAI
Get stronger, faster with artificial intelligence
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Promix
Natural supplements that contain only the purest ingredients.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
FORM
Smart, augmented reality swimming goggles.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
Signos
See how your body responds to food in real-time with a CGM.
Veracity Selfcare
Root-cause wellness for radiant health inside and out
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
HOKA
A bold approach to performance footwear and apparel.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
WHOOP
Your wearable health and fitness coach.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Remedy Place
Social wellness club.
Haven Athletic
Organized bags for High Performance Athletes.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Athletic Greens
The daily nutrients you need to support brain, gut and immune health.
Momentous
Products and tools that support the endless improvement of personal performance.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
TRX
Equipment, training and education to empower movement for every body.
Wahoo
Connected indoor and outdoor training ecosystem.
Ten Thousand
Training gear developed and tested by core athletes.
ŌURA
Smart rings that monitor your sleep and activity.
De La Calle
A Modern Mexican Soda
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Fount
Health and performance advisor trusted by the world's top performers.
Alo Yoga
Yoga leggings, clothes, and accessories for studio to street.
Barcode
A better-for-you, ashwagandha-powered fitness water
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Kion
Supplements and functional foods for sustained, natural energy.
Open
Live and On Demand mindfulness classes to help you be present.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Stick Mobility
Movement made better with products and education
Peloton
Expert instruction and workout experiences for anyone, anywhere.
KANE
Active recovery footwear and accessories.
Rumble
Full-body, boxing-inspired group fitness classes.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Somnee
Better sleep through neuroscience.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
Elo
Smart nutrition products made just for you.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Skratch Labs
Sports nutrition designed to help you perform better.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Viome
At-home oral microbiome tests with personalized oral health products.
WaterRower
The original water resistance rowing machine.
Thesis
Personalized nootropics company to enhance mental performance.
Equinox
High-end health clubs.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Eight Sleep
Intelligent cooling and heating technology for any bed.
NOVOS
Slowing aging at a cellular level.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
NordicTrack
Home gym and exercise equipment.
Daylight
A more caring computer.
Puori
Supplements that only consist of clean and natural based products.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Nike
Workout and everyday essentials for a life well lived
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Neuro
Nootropic gum and mints to refresh your mind and body.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
On
Swiss-engineered performance running shoes and apparel
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Withings
Wearables and technology to make better health part of daily life.
Brooks
Your go-to company for anything and everything related to the run
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Evie
The smart ring designed for women’s health.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Tonal
A home gym designed with your goals in mind.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Oiselle
Premium women’s athletic apparel.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Therabody
Science-backed solutions to help you feel better all year long.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Seed
Clinically-studied probiotics to impact human and planetary health.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Supersapiens
Performance insights to help you become better.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Barry’s
The original high-intensity interval workout, combining running and weights.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
arrow