Ketone-IQ

Unlock the power of natural ketones — no fasting or keto diet required.

About Ketone-IQ

Ketone-IQ a metabolic health company on a mission to redefine the limits of human performance, metabolism, and longevity.

Founded as H.V.M.N. (Health Via Modern Nutrition) in 2014 by Stanford alumni Michael Brandt and Geoffrey Woo, Ketone-IQ was born out of a desire to discover better methods for metabolizing ketones and empowering bodies to achieve their optimal metabolic state.

Its products are rooted in the legacy of endurance athletics but crafted for everyday use. From Tour de France cyclists to EMTs on double shifts, Ketone-IQ offers a new kind of energy that powers you from the start to the finish line.

 

Key info
Founded
2014
Founders
Michael Brandt and Geoffrey Woo
HQ
Los Angeles, CA
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A better-for-you, ashwagandha-powered fitness water
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Stick Mobility
Movement made better with products and education
Nike
Workout and everyday essentials for a life well lived
KEY
All-natural drink that provides long lasting energy from ketones
Veracity Selfcare
Root-cause wellness for radiant health inside and out
De La Calle
A Modern Mexican Soda
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Tracksmith
Premium running equipment for racing, training and all conditions
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Oova
At-home hormone monitoring kits.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Haven Athletic
Organized bags for High Performance Athletes.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
LyfeFuel
Plant-based whole food meals from nature.
Bioniq
Personalized supplements, based on blood testing data.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Open
Live and On Demand mindfulness classes to help you be present.
Barry’s
The original high-intensity interval workout, combining running and weights.
Neuro
Nootropic gum and mints to refresh your mind and body.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Runna
Personalized training plans for running.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Seed
Clinically-studied probiotics to impact human and planetary health.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
pliability
On-demand videos for stretching, breathing, and meditation.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
NordicTrack
Home gym and exercise equipment.
Rumble
Full-body, boxing-inspired group fitness classes.
Equinox
High-end health clubs.
WaterRower
The original water resistance rowing machine.
Ladder
Easy-to-follow workout plans can be done from anywhere.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Volt
Personalized training fitness plans for every goal.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Momentous
Products and tools that support the endless improvement of personal performance.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Brooks
Your go-to company for anything and everything related to the run
Puori
Supplements that only consist of clean and natural based products.
Alter
At-home fitness system powered by your genes and biometrics.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Odyssey
Mushroom-powered energy drinks.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Signos
See how your body responds to food in real-time with a CGM.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Evie
The smart ring designed for women’s health.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Sweaty Betty
Women's fitness clothing without compromising on style.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Alo Yoga
Yoga leggings, clothes, and accessories for studio to street.
Lifeforce
Understand your body and start living at your peak.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Viome
At-home oral microbiome tests with personalized oral health products.
Fount
Health and performance advisor trusted by the world's top performers.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Withings
Wearables and technology to make better health part of daily life.
TechnoGym
A world leader in the design of fitness and wellness equipment.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Wahoo
Connected indoor and outdoor training ecosystem.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Supersapiens
Performance insights to help you become better.
ŌURA
Smart rings that monitor your sleep and activity.
Athletic Greens
The daily nutrients you need to support brain, gut and immune health.
Tonal
A home gym designed with your goals in mind.
Oiselle
Premium women’s athletic apparel.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Thesis
Personalized nootropics company to enhance mental performance.
TRX
Equipment, training and education to empower movement for every body.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Kion
Supplements and functional foods for sustained, natural energy.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
On
Swiss-engineered performance running shoes and apparel
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Promix
Natural supplements that contain only the purest ingredients.
Hero Bread
Low carb and zero carb bread and baked goods.
Skratch Labs
Sports nutrition designed to help you perform better.
Harken Sweets
Iconic treats made with the date superfood.
Elo
Smart nutrition products made just for you.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Remedy Place
Social wellness club.
WHOOP
Your wearable health and fitness coach.
KANE
Active recovery footwear and accessories.
Satisfy Running
Technical equipment for running and the outdoors
Hilma
Running shoes with personalized fit for women.
Ten Thousand
Training gear developed and tested by core athletes.
HOKA
A bold approach to performance footwear and apparel.
Therabody
Science-backed solutions to help you feel better all year long.
Hyperice
Products to help everyone on Earth move better, live better, and be better
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