Innermost

Targeted nutritional formulations, inspired by nature and backed by science.

About Innermost

Innermost is an award-winning wellness brand that helps you cut through the confusion and take control of your health. Using science and nature, as well as best practices from Ayurvedic and Asian medicine, Innermost makes nutritional supplements that uniquely target specific goals across body and mind. Each product uses only the highest quality ingredients free from fillers, bulking agents or GMO nasties. As a brand, Innermost is committed to meeting their social, ethical and environmental responsibilities. For every purchase you make, Innermost provides a school meal to a child in need.

Key info
Founder
Shivraj Bassi
Founded
2017
HQ
London, UK
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Sweaty Betty
Women's fitness clothing without compromising on style.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Barcode
A better-for-you, ashwagandha-powered fitness water
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Barry’s
The original high-intensity interval workout, combining running and weights.
Bioniq
Personalized supplements, based on blood testing data.
Magic Mind
Energy shot infused with nootropics and adaptogens.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Runna
Personalized training plans for running.
Thesis
Personalized nootropics company to enhance mental performance.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Sans
Elegant, powerful air and water purification.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Wonderfeel
Patented NMN solution to aging for anyone over 30.
Seed
Clinically-studied probiotics to impact human and planetary health.
Rumble
Full-body, boxing-inspired group fitness classes.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Tonal
A home gym designed with your goals in mind.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
WHOOP
Your wearable health and fitness coach.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
Supersapiens
Performance insights to help you become better.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Brooks
Your go-to company for anything and everything related to the run
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
FORM
Smart, augmented reality swimming goggles.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
BodyBio
Supplements to improve the health of every cell in the body.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Daylight
A more caring computer.
Momentous
Products and tools that support the endless improvement of personal performance.
On
Swiss-engineered performance running shoes and apparel
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Viome
At-home oral microbiome tests with personalized oral health products.
Remedy Place
Social wellness club.
LyfeFuel
Plant-based whole food meals from nature.
Alma
Your nutrition companion.
Hero Bread
Low carb and zero carb bread and baked goods.
De La Calle
A Modern Mexican Soda
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
AARMY
AARMY offers high-intensity training for people looking for a champion’s mindset.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
JETSET Pilates
A modern way to do Pilates.
Alter
At-home fitness system powered by your genes and biometrics.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
Stick Mobility
Movement made better with products and education
Puori
Supplements that only consist of clean and natural based products.
Myoform
Precision-engineered supplements, tailored to you.
KANE
Active recovery footwear and accessories.
Open
Live and On Demand mindfulness classes to help you be present.
Odyssey
Mushroom-powered energy drinks.
Hyperice
Products to help everyone on Earth move better, live better, and be better
NordicTrack
Home gym and exercise equipment.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Therabody
Science-backed solutions to help you feel better all year long.
ZOE
Change the way you eat, feel and live.
Kion
Supplements and functional foods for sustained, natural energy.
Veracity Selfcare
Root-cause wellness for radiant health inside and out
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
Oova
At-home hormone monitoring kits.
Rally
A low-impact handheld body massager.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
Fount
Health and performance advisor trusted by the world's top performers.
Tracksmith
Premium running equipment for racing, training and all conditions
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Nike
Workout and everyday essentials for a life well lived
Somnee
Better sleep through neuroscience.
Ten Thousand
Training gear developed and tested by core athletes.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Equinox
High-end health clubs.
Withings
Wearables and technology to make better health part of daily life.
Elo
Smart nutrition products made just for you.
Harken Sweets
Iconic treats made with the date superfood.
TRX
Equipment, training and education to empower movement for every body.
FitnessAI
Get stronger, faster with artificial intelligence
HOKA
A bold approach to performance footwear and apparel.
AG1
The daily nutrients you need to support brain, gut and immune health.
ALO
Yoga leggings, clothes, and accessories for studio to street.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
Lifeforce
Understand your body and start living at your peak.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Live Cushy™
Organic, plant-based anti-chafe sticks.
ŌURA
Smart rings that monitor your sleep and activity.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Signos
See how your body responds to food in real-time with a CGM.
Nordic Strong
Full-body training inspired by the power of cross-country skiing.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Satisfy Running
Technical equipment for running and the outdoors
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Hilma
Running shoes with personalized fit for women.
pliability
On-demand videos for stretching, breathing, and meditation.
Wahoo
Connected indoor and outdoor training ecosystem.
TechnoGym
A world leader in the design of fitness and wellness equipment.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
FORM
Movement, nutrition, mindfulness, and community.
Geviti
Concierge solutions for longevity.
WaterRower
The original water resistance rowing machine.
Neuro
Nootropic gum and mints to refresh your mind and body.
Haven Athletic
Organized bags for High Performance Athletes.
NOVOS
Slowing aging at a cellular level.
Evie
The smart ring designed for women’s health.
Planet Nusa
A community-driven brand founded in Denmark by best friends Mille & Kristine.
Oiselle
Premium women’s athletic apparel.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Volt
Personalized training fitness plans for every goal.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
Skratch Labs
Sports nutrition designed to help you perform better.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Promix
Natural supplements that contain only the purest ingredients.
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