Innermost

Targeted nutritional formulations, inspired by nature and backed by science.

About Innermost

Innermost is an award-winning wellness brand that helps you cut through the confusion and take control of your health. Using science and nature, as well as best practices from Ayurvedic and Asian medicine, Innermost makes nutritional supplements that uniquely target specific goals across body and mind. Each product uses only the highest quality ingredients free from fillers, bulking agents or GMO nasties. As a brand, Innermost is committed to meeting their social, ethical and environmental responsibilities. For every purchase you make, Innermost provides a school meal to a child in need.

Key info
Founder
Shivraj Bassi
Founded
2017
HQ
London, UK
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BodyBio
Supplements to improve the health of every cell in the body.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Geviti
Concierge solutions for longevity.
AG1
The daily nutrients you need to support brain, gut and immune health.
Hilma
Running shoes with personalized fit for women.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Rumble
Full-body, boxing-inspired group fitness classes.
Nike
Workout and everyday essentials for a life well lived
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Bioniq
Personalized supplements, based on blood testing data.
Hyperice
Products to help everyone on Earth move better, live better, and be better
ZOE
Change the way you eat, feel and live.
FORM
Smart, augmented reality swimming goggles.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
WaterRower
The original water resistance rowing machine.
Hero Bread
Low carb and zero carb bread and baked goods.
Viome
At-home oral microbiome tests with personalized oral health products.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Wahoo
Connected indoor and outdoor training ecosystem.
Sweaty Betty
Women's fitness clothing without compromising on style.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Alter
At-home fitness system powered by your genes and biometrics.
Alma
Your nutrition companion.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Withings
Wearables and technology to make better health part of daily life.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Somnee
Better sleep through neuroscience.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Oiselle
Premium women’s athletic apparel.
Ten Thousand
Training gear developed and tested by core athletes.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Barcode
A better-for-you, ashwagandha-powered fitness water
ŌURA
Smart rings that monitor your sleep and activity.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Promix
Natural supplements that contain only the purest ingredients.
De La Calle
A Modern Mexican Soda
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
HOKA
A bold approach to performance footwear and apparel.
Oova
At-home hormone monitoring kits.
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
Haven Athletic
Organized bags for High Performance Athletes.
Open
Live and On Demand mindfulness classes to help you be present.
Elo
Smart nutrition products made just for you.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Harken Sweets
Iconic treats made with the date superfood.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Odyssey
Mushroom-powered energy drinks.
TRX
Equipment, training and education to empower movement for every body.
Kion
Supplements and functional foods for sustained, natural energy.
Signos
See how your body responds to food in real-time with a CGM.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Daylight
A more caring computer.
Therabody
Science-backed solutions to help you feel better all year long.
FitnessAI
Get stronger, faster with artificial intelligence
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Veracity Selfcare
Root-cause wellness for radiant health inside and out
WHOOP
Your wearable health and fitness coach.
Momentous
Products and tools that support the endless improvement of personal performance.
On
Swiss-engineered performance running shoes and apparel
Barry’s
The original high-intensity interval workout, combining running and weights.
Seed
Clinically-studied probiotics to impact human and planetary health.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Alo Yoga
Yoga leggings, clothes, and accessories for studio to street.
Runna
Personalized training plans for running.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
FORM
Movement, nutrition, mindfulness, and community.
Neuro
Nootropic gum and mints to refresh your mind and body.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Thesis
Personalized nootropics company to enhance mental performance.
Satisfy Running
Technical equipment for running and the outdoors
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
NOVOS
Slowing aging at a cellular level.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Equinox
High-end health clubs.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Live Cushy™
Organic, plant-based anti-chafe sticks.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Tonal
A home gym designed with your goals in mind.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Tracksmith
Premium running equipment for racing, training and all conditions
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Supersapiens
Performance insights to help you become better.
Skratch Labs
Sports nutrition designed to help you perform better.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Nordic Strong
Full-body training inspired by the power of cross-country skiing.
Remedy Place
Social wellness club.
Puori
Supplements that only consist of clean and natural based products.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Evie
The smart ring designed for women’s health.
KANE
Active recovery footwear and accessories.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
LyfeFuel
Plant-based whole food meals from nature.
Sans
Elegant, powerful air and water purification.
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Wonderfeel
Patented NMN solution to aging for anyone over 30.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Brooks
Your go-to company for anything and everything related to the run
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Volt
Personalized training fitness plans for every goal.
NordicTrack
Home gym and exercise equipment.
Stick Mobility
Movement made better with products and education
Beyond Yoga
A female founded, inclusive active and athleisure brand.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Fount
Health and performance advisor trusted by the world's top performers.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
JETSET Pilates
A modern way to do Pilates.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
TechnoGym
A world leader in the design of fitness and wellness equipment.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
pliability
On-demand videos for stretching, breathing, and meditation.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
Lifeforce
Understand your body and start living at your peak.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
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