Innermost

Targeted nutritional formulations, inspired by nature and backed by science.

About Innermost

Innermost is an award-winning wellness brand that helps you cut through the confusion and take control of your health. Using science and nature, as well as best practices from Ayurvedic and Asian medicine, Innermost makes nutritional supplements that uniquely target specific goals across body and mind. Each product uses only the highest quality ingredients free from fillers, bulking agents or GMO nasties. As a brand, Innermost is committed to meeting their social, ethical and environmental responsibilities. For every purchase you make, Innermost provides a school meal to a child in need.

Key info
Founder
Shivraj Bassi
Founded
2017
HQ
London, UK
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Nordic Strong
Full-body training inspired by the power of cross-country skiing.
Promix
Natural supplements that contain only the purest ingredients.
Haven Athletic
Organized bags for High Performance Athletes.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Equinox
High-end health clubs.
Harken Sweets
Iconic treats made with the date superfood.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
Evie
The smart ring designed for women’s health.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
LyfeFuel
Plant-based whole food meals from nature.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Satisfy Running
Technical equipment for running and the outdoors
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Sweaty Betty
Women's fitness clothing without compromising on style.
Sans
Elegant, powerful air and water purification.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Supersapiens
Performance insights to help you become better.
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
On
Swiss-engineered performance running shoes and apparel
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Kion
Supplements and functional foods for sustained, natural energy.
BodyBio
Supplements to improve the health of every cell in the body.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
ZOE
Change the way you eat, feel and live.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
Nike
Workout and everyday essentials for a life well lived
Live Cushy™
Organic, plant-based anti-chafe sticks.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
JETSET Pilates
A modern way to do Pilates.
Hilma
Running shoes with personalized fit for women.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Puori
Supplements that only consist of clean and natural based products.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Alter
At-home fitness system powered by your genes and biometrics.
Oova
At-home hormone monitoring kits.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Thesis
Personalized nootropics company to enhance mental performance.
Fount
Health and performance advisor trusted by the world's top performers.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
Hyperice
Products to help everyone on Earth move better, live better, and be better
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Therabody
Science-backed solutions to help you feel better all year long.
Withings
Wearables and technology to make better health part of daily life.
Viome
At-home oral microbiome tests with personalized oral health products.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
Geviti
Concierge solutions for longevity.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
WHOOP
Your wearable health and fitness coach.
pliability
On-demand videos for stretching, breathing, and meditation.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
Neuro
Nootropic gum and mints to refresh your mind and body.
Barry’s
The original high-intensity interval workout, combining running and weights.
Lifeforce
Understand your body and start living at your peak.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
TechnoGym
A world leader in the design of fitness and wellness equipment.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Ladder
Easy-to-follow workout plans can be done from anywhere.
FitnessAI
Get stronger, faster with artificial intelligence
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Skratch Labs
Sports nutrition designed to help you perform better.
Alo Yoga
Yoga leggings, clothes, and accessories for studio to street.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Volt
Personalized training fitness plans for every goal.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
NOVOS
Slowing aging at a cellular level.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
AG1
The daily nutrients you need to support brain, gut and immune health.
Seed
Clinically-studied probiotics to impact human and planetary health.
Veracity Selfcare
Root-cause wellness for radiant health inside and out
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
Oiselle
Premium women’s athletic apparel.
WaterRower
The original water resistance rowing machine.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
NordicTrack
Home gym and exercise equipment.
Runna
Personalized training plans for running.
TRX
Equipment, training and education to empower movement for every body.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
De La Calle
A Modern Mexican Soda
Momentous
Products and tools that support the endless improvement of personal performance.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Remedy Place
Social wellness club.
Daylight
A more caring computer.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Brooks
Your go-to company for anything and everything related to the run
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Alma
Your nutrition companion.
Somnee
Better sleep through neuroscience.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
FORM
Movement, nutrition, mindfulness, and community.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Tonal
A home gym designed with your goals in mind.
Elo
Smart nutrition products made just for you.
HOKA
A bold approach to performance footwear and apparel.
Ten Thousand
Training gear developed and tested by core athletes.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Wonderfeel
Patented NMN solution to aging for anyone over 30.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Rumble
Full-body, boxing-inspired group fitness classes.
FORM
Smart, augmented reality swimming goggles.
Tracksmith
Premium running equipment for racing, training and all conditions
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Signos
See how your body responds to food in real-time with a CGM.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
Odyssey
Mushroom-powered energy drinks.
Barcode
A better-for-you, ashwagandha-powered fitness water
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Hero Bread
Low carb and zero carb bread and baked goods.
Bioniq
Personalized supplements, based on blood testing data.
Stick Mobility
Movement made better with products and education
Open
Live and On Demand mindfulness classes to help you be present.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
KANE
Active recovery footwear and accessories.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
ŌURA
Smart rings that monitor your sleep and activity.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
Wahoo
Connected indoor and outdoor training ecosystem.
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