Lineage Provisions

Nutrient-dense food for nutrient-dense humans.

About Lineage Provisions

Founded by Paul Saladino MD and Anthony Gustin DC, Lineage Provisions exists to make animal-based nutrition easy with a high standard for quality, nutrient-density, taste, and transparency and to make the world’s best products sourced from the world’s best producers and farms.

Key info
Founders
Paul Saladino MD and Anthony Gustin DC
Founded
2023
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Promix
Natural supplements that contain only the purest ingredients.
Oova
At-home hormone monitoring kits.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
Elo
Smart nutrition products made just for you.
HOKA
A bold approach to performance footwear and apparel.
Rumble
Full-body, boxing-inspired group fitness classes.
Live Cushy™
Organic, plant-based anti-chafe sticks.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
Wahoo
Connected indoor and outdoor training ecosystem.
Odyssey
Mushroom-powered energy drinks.
ALO
Yoga leggings, clothes, and accessories for studio to street.
AG1
The daily nutrients you need to support brain, gut and immune health.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
Stick Mobility
Movement made better with products and education
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
Remedy Place
Social wellness club.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
Eight Sleep
Intelligent cooling and heating technology for any bed.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Barry’s
The original high-intensity interval workout, combining running and weights.
Planet Nusa
A community-driven brand founded in Denmark by best friends Mille & Kristine.
FORM
Movement, nutrition, mindfulness, and community.
Satisfy Running
Technical equipment for running and the outdoors
NordicTrack
Home gym and exercise equipment.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Thesis
Personalized nootropics company to enhance mental performance.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
TechnoGym
A world leader in the design of fitness and wellness equipment.
FitnessAI
Get stronger, faster with artificial intelligence
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
Wonderfeel
Patented NMN solution to aging for anyone over 30.
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
Skratch Labs
Sports nutrition designed to help you perform better.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Kion
Supplements and functional foods for sustained, natural energy.
Alma
Your nutrition companion.
Hero Bread
Low carb and zero carb bread and baked goods.
Myoform
Precision-engineered supplements, tailored to you.
Ten Thousand
Training gear developed and tested by core athletes.
Open
Live and On Demand mindfulness classes to help you be present.
Evie
The smart ring designed for women’s health.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
ŌURA
Smart rings that monitor your sleep and activity.
Seed
Clinically-studied probiotics to impact human and planetary health.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
TRX
Equipment, training and education to empower movement for every body.
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
Momentous
Products and tools that support the endless improvement of personal performance.
Nordic Strong
Full-body training inspired by the power of cross-country skiing.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
Lifeforce
Understand your body and start living at your peak.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Therabody
Science-backed solutions to help you feel better all year long.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
KANE
Active recovery footwear and accessories.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
JETSET Pilates
A modern way to do Pilates.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
Alter
At-home fitness system powered by your genes and biometrics.
Fount
Health and performance advisor trusted by the world's top performers.
Geviti
Concierge solutions for longevity.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Daylight
A more caring computer.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
FORM
Smart, augmented reality swimming goggles.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Haven Athletic
Organized bags for High Performance Athletes.
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Signos
See how your body responds to food in real-time with a CGM.
Sweaty Betty
Women's fitness clothing without compromising on style.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
pliability
On-demand videos for stretching, breathing, and meditation.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
AARMY
AARMY offers high-intensity training for people looking for a champion’s mindset.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Nike
Workout and everyday essentials for a life well lived
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
WaterRower
The original water resistance rowing machine.
Volt
Personalized training fitness plans for every goal.
NOVOS
Slowing aging at a cellular level.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
Supersapiens
Performance insights to help you become better.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
LyfeFuel
Plant-based whole food meals from nature.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Bioniq
Personalized supplements, based on blood testing data.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
De La Calle
A Modern Mexican Soda
Innermost
Targeted nutritional formulations, inspired by nature and backed by science.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
On
Swiss-engineered performance running shoes and apparel
Veracity Selfcare
Root-cause wellness for radiant health inside and out
BodyBio
Supplements to improve the health of every cell in the body.
ZOE
Change the way you eat, feel and live.
Runna
Personalized training plans for running.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Brooks
Your go-to company for anything and everything related to the run
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Oiselle
Premium women’s athletic apparel.
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Tracksmith
Premium running equipment for racing, training and all conditions
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
Somnee
Better sleep through neuroscience.
Neuro
Nootropic gum and mints to refresh your mind and body.
Equinox
High-end health clubs.
Puori
Supplements that only consist of clean and natural based products.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Hyperice
Products to help everyone on Earth move better, live better, and be better
Rally
A low-impact handheld body massager.
Barcode
A better-for-you, ashwagandha-powered fitness water
Viome
At-home oral microbiome tests with personalized oral health products.
Harken Sweets
Iconic treats made with the date superfood.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
WHOOP
Your wearable health and fitness coach.
Sans
Elegant, powerful air and water purification.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
Tonal
A home gym designed with your goals in mind.
Hilma
Running shoes with personalized fit for women.
Withings
Wearables and technology to make better health part of daily life.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
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