Innermost

Targeted nutritional formulations, inspired by nature and backed by science.

About Innermost

Innermost is an award-winning wellness brand that helps you cut through the confusion and take control of your health. Using science and nature, as well as best practices from Ayurvedic and Asian medicine, Innermost makes nutritional supplements that uniquely target specific goals across body and mind. Each product uses only the highest quality ingredients free from fillers, bulking agents or GMO nasties. As a brand, Innermost is committed to meeting their social, ethical and environmental responsibilities. For every purchase you make, Innermost provides a school meal to a child in need.

Key info
Founder
Shivraj Bassi
Founded
2017
HQ
London, UK
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Ten Thousand
Training gear developed and tested by core athletes.
Future
One-on-one digital training with fitness coaches at home, the gym, or on-the-go.
Evie
The smart ring designed for women’s health.
Maurten
Carbohydrate-rich fuel for endurance sports for energy, hydration and recovery.
MUD\WTR
A certified-organic coffee alternative filled with adaptogenic mushrooms and quality ingredients.
LMNT
Electrolyte drink mixes with no sugar, no artificial ingredients, and no fillers.
Kroma
Combining nature's most potent superfoods into transformative Resets and Daily Essentials.
SweatHouz
Cutting-edge wellness experiences, ranging from saunas, to cold plunges, and more.
Athleta
Athleta designs clothing that integrates performance and technical features for active women and girls.
Elo
Smart nutrition products made just for you.
ZOE
Change the way you eat, feel and live.
NOVOS
Slowing aging at a cellular level.
HOKA
A bold approach to performance footwear and apparel.
SOMO
Sleep mask designed to reduce stress, improve sleep, mood & health.
Beyond Yoga
A female founded, inclusive active and athleisure brand.
January AI
January AI health app analyzes thousands of data points to help you eat smarter and live healthier.
Preamble
Shifting the focus from reactive “sick” care to proactive “health” care.
FORWARD_Space
Interactive, immersive training sessions anchored in dance, music, wellness, and sweat.
Soulsway Practice
A fusion of somatic movement, music, mindfulness, and meditation.
Nike
Workout and everyday essentials for a life well lived
Pvolve
A science-led method that combines low-impact functional fitness with resistance-based equipment.
Live Cushy™
Organic, plant-based anti-chafe sticks.
Bioniq
Personalized supplements, based on blood testing data.
WithU
Fitness app with over 1,500 immersive audio-guided workouts
Signos
See how your body responds to food in real-time with a CGM.
Ketone-IQ
Unlock the power of natural ketones — no fasting or keto diet required.
Elysium Health
Translating advancements in aging research into accessible health products and technologies.
RPM Training
Gear and clothing inspired by adventure, and made for the modern functional athlete.
Neuro
Nootropic gum and mints to refresh your mind and body.
Fabletics
Fashionable, high-performance active lifestyle products at an accessible price.
WHOOP
Your wearable health and fitness coach.
Magic Mind
Energy shot infused with nootropics and adaptogens.
Remedy Place
Social wellness club.
Planet Nusa
A community-driven brand founded in Denmark by best friends Mille & Kristine.
ALO
Yoga leggings, clothes, and accessories for studio to street.
Pause
Experiential wellness studios designed to optimize recovery, enhance self-care, and live better.
TRX
Equipment, training and education to empower movement for every body.
Levels
See how food affects your health with data from biosensors like continuous glucose monitors (CGMs).
SmartSweets
Candy that's free from sugar alcohols, artificial sweeteners and added sugars.
NOBULL
Footwear, apparel and accessories for people who train hard and don't believe in excuses.
NordicTrack
Home gym and exercise equipment.
Stick Mobility
Movement made better with products and education
Alma
Your nutrition companion.
Promix
Natural supplements that contain only the purest ingredients.
Ice Barrel
At-home cold therapy products made to help you get colder and feel better.
TechnoGym
A world leader in the design of fitness and wellness equipment.
obé
Cardio, strength, yoga, and more—at-home workouts made for women.
Oova
At-home hormone monitoring kits.
Sauna House
Sustainable bathhouses featuring sauna, cold plunges and good vibes.
Equinox
High-end health clubs.
Thesis
Personalized nootropics company to enhance mental performance.
Nordic Strong
Full-body training inspired by the power of cross-country skiing.
SotoMethod
A mix of cardio and sculpting movements designed to deliver a full-body workout.
HALO Hydration
Elevate your water with HALO’s proprietary electrolyte, vitamins and mineral blend.
LyfeFuel
Plant-based whole food meals from nature.
Alter
At-home fitness system powered by your genes and biometrics.
STRIDE Fitness
Treadmill-based interval workout, combining cardio and strength training.
Cure Hydration
Electrolyte drink mix made with organic coconut water, pink Himalayan salt and no added sugar.
Keto Kind
plant based keto shake. Designed with the help of scientists to make keto simple for you.
Brooks
Your go-to company for anything and everything related to the run
Soulcycle
A 45-minute, high-intensity, indoor cycling, cardio workout.
KEY Energy Drink
All-natural drink that provides long lasting energy from ketones
Katalyst
A full-body workout in just 20 mins, without any external weights or joint impact.
Centr
An interconnected wellness ecosystem to empower your movement, meals, and mind.
JETSET Pilates
A modern way to do Pilates.
Sweaty Betty
Women's fitness clothing without compromising on style.
InsideTracker
Live healthier longer with personalized wellness recommendations based on your body’s blood biomarker, DNA, habit, and wearable device data.
PowerBlock
Adjustable dumbbells designed to save space and allow you to add weight as you gain strength.
Momentous
Products and tools that support the endless improvement of personal performance.
Echelon
Echelon brings immersive studio-quality workouts to the convenience of your home.
Joydays
Blood sugar friendly, low sugar, low glycemic, low carb, high fiber foods and cookies.
Ladder
Easy-to-follow workout plans can be done from anywhere.
Sage + Sound
Wellness services, curated products, + mindfulness classes.
Vivobarefoot
Shoes designed to be as close to barefoot as possible.
OMORPHO
Weighted training gear to help you build strength and boost your cardio.
[solidcore]
Pilates redefined - a full-body workout that utilizes slow and controlled movements.
Supersapiens
Performance insights to help you become better.
FightCamp
At home boxing and kickboxing with on-demand workouts led by real fighters.
Hilma
Running shoes with personalized fit for women.
AARMY
AARMY offers high-intensity training for people looking for a champion’s mindset.
Myodetox
A preventative and wellness-focused approach to taking care of your body.
Arena
Smart home gym, designed by athletes and coaches to enable fitness at home.
FORM
Smart, augmented reality swimming goggles.
Skratch Labs
Sports nutrition designed to help you perform better.
BodyBio
Supplements to improve the health of every cell in the body.
Viome
At-home oral microbiome tests with personalized oral health products.
Odyssey
Mushroom-powered energy drinks.
Four Sigmatic
Mushroom Coffee, Plant-Based Protein Powders, and Superfood Blends for a healthier lifestyle.
Frame
A sleek digitally connected Pilates reformer designed for at-home fitness experiences.
Everlywell
Actionable information and easy access to digital healthcare. 30+ at-home lab tests.
KINRGY
A dance cardio and fitness platform created by Julianne Hough.
Health-Ade
Organic kombucha teas and sodas full of probiotics.
ARMRA
Premium bovine colostrum with 400+ bioactive nutrients.
Cheribundi
Natural Tart Cherry Juice to improve sleep, recovery, and overall mental and physical health.
Spoonful
Low sugar, high protein, functional breakfast and snack foods.
Wahoo
Connected indoor and outdoor training ecosystem.
Rhone
Men's high-performance activewear engineered for comfort and active lifestyles.
Sans
Elegant, powerful air and water purification.
Tracksmith
Premium running equipment for racing, training and all conditions
Tempo
Adaptable training plans and responsive workout guidance tuned to your body.
KANE
Active recovery footwear and accessories.
Fitbit
Smart products that help you stay motivated and improve your health by tracking your activity, exercise, food, weight and sleep.
Plunge
Cold plunges and saunas that transform discomfort into daily benefits for our minds, moods, bodies, and best selves.
Kion
Supplements and functional foods for sustained, natural energy.
Superfrau
Upcycled fizzy whey drink, Naturally loaded with vitamins
Withings
Wearables and technology to make better health part of daily life.
Protekt
Natural liquid supplements to make drinking more water easy and more effective.
DryWater
Hydration powder made with essential vitamins, electrolytes, minerals, amino acids, and real fruits.
AG1
The daily nutrients you need to support brain, gut and immune health.
Lifeforce
Understand your body and start living at your peak.
Seed
Clinically-studied probiotics to impact human and planetary health.
pliability
On-demand videos for stretching, breathing, and meditation.
Nix
Biosensors to analyze sweat and provide athletes with personalized hydration data.
Open
Live and On Demand mindfulness classes to help you be present.
Cymbiotika
Cutting edge, pure products that improve energy levels, focus, physical stamina, and overall health.
FitnessAI
Get stronger, faster with artificial intelligence
Veracity Selfcare
Root-cause wellness for radiant health inside and out
Form Nutrition
100% plant-based protein powders and responsibly-sourced nootropics.
ŌURA
Smart rings that monitor your sleep and activity.
Barcode
A better-for-you, ashwagandha-powered fitness water
Eight Sleep
Intelligent cooling and heating technology for any bed.
FORM
Movement, nutrition, mindfulness, and community.
Bandit
Meticulously crafted running gear and accessories. Born in Brooklyn, refined by the NYC Running Community.
Aviron
Redefining the fitness experience through cutting-edge rowing innovation
Apothékary
Clean, effective herbal remedies that target the root cause of health imbalances.
Gainful
Personalized and customizable nutrition that fuels your personal performance.
Volt
Personalized training fitness plans for every goal.
Hyperice
Products to help everyone on Earth move better, live better, and be better
Harken Sweets
Iconic treats made with the date superfood.
Fount
Health and performance advisor trusted by the world's top performers.
Garmin
GPS-enabled technology for sports and fitness, and outdoor recreation.
YayDay
Digestive supplement with Prebiotic Fiber, Digestive Enzymes, and Magnesium.
Hydrow
Connected rowers that leverage technology to bring the on-water experience to the home.
Myoform
Precision-engineered supplements, tailored to you.
Puori
Supplements that only consist of clean and natural based products.
Somnee
Better sleep through neuroscience.
Restore Hyper Wellness
Designed to help your body optimize sleep, boost athletic recovery, and feel your best.
Tonal
A home gym designed with your goals in mind.
Geviti
Concierge solutions for longevity.
Chelsea Piers Fitness
A community with a passion for inspired fitness, sports and wellness.
GORUCK
GORUCK makes gear, apparel, and footwear designed for rucking.
Peloton
Expert instruction and workout experiences for anyone, anywhere.
Satisfy Running
Technical equipment for running and the outdoors
On
Swiss-engineered performance running shoes and apparel
Rally
A low-impact handheld body massager.
Wonderfeel
Patented NMN solution to aging for anyone over 30.
The Movement Club
Fun workouts you can do from anywhere in less than 30 minutes.
Daylight
A more caring computer.
De La Calle
A Modern Mexican Soda
Runna
Personalized training plans for running.
Haven Athletic
Organized bags for High Performance Athletes.
WaterRower
The original water resistance rowing machine.
Oiselle
Premium women’s athletic apparel.
Rumble
Full-body, boxing-inspired group fitness classes.
Outdoor Voices
Activewear for Doing Things daily — dog walks, running, tennis and yoga included.
Hero Bread
Low carb and zero carb bread and baked goods.
Liquid I.V.
Liquid I.V.™’s Hydration Multiplier is an electrolyte drink mix that hydrates faster than water alone.
Topo Athletic
Performance footwear designed to help you move freely and comfortably.
Therabody
Science-backed solutions to help you feel better all year long.
Barry’s
The original high-intensity interval workout, combining running and weights.
Mobot
Mobot's foam roller bottle offers targeted therapy and hydration.
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