Just Dropped

The latest product launches and drops in the health and wellness space.

Latest launches and roundups

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Clair just launched with the first continuous hormone tracker for women

The first wearable to track progesterone and estrogen patterns passively.

Joana Ariza

gnorda brings ultralight philosophy to trail running and apparel

A 14-piece collection merging high-fashion design sensibility with technical performance gear.

Ash Read

adidas and Entire Studios

adidas and Entire Studios made performance wear that doesn’t require a wardrobe change

A 26-piece collection blending LA fashion sensibility with training-ready tech.

Ash Read

adidas Evolution pro

Pharrell reimagined adidas’ record-breaking super shoe as a $1,000 concept

The EVOLUTION Pro adds 'touch-reactive' sensory elements to the Pro Evo 1 platform.

Ash Read

Everyday Athlete

Everyday Athlete launches pre- and post-training performance gels

A two-gel system designed to bookend your workouts with targeted fuel and recovery.

Ash Read

Racedayy bar

Raceday made a bar that helps delay fatigue during intense workouts

It's the first bar format for sodium bicarbonate, which reduces acid buildup in muscles during high-intensity exercise.

Ash Read

Maeva launches nutrition line purpose-built for people on GLP-1 medications

The metabolic wellness brand addresses muscle loss, hair thinning, and appetite suppression tied to Ozempic, Wegovy, and similar drugs.

Joana Ariza

Lucis Outlive

Lucis brings biomarker tracking to life with London longevity week

The French healthtech platform is making preventive health experiential.

Ash Read

BetterSleep Podcast

BetterSleep’s new podcast tackles the science behind disrupted sleep

20-minute expert conversations that focus on why you can't sleep, not just how to fix it.

Ash Read

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