Just Dropped

The latest product launches and drops in the health and wellness space.

Latest launches and roundups

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ViviLabs Coffee

This new coffee targets aging at the cellular level

Vivi Labs launches a functional coffee designed to make consistency easier than supplements.

Ash Read

Sweetgreen’s newest collab brings lab-level nutrition to the lunch rush

Function Health and Dr. Hyman apply biomarker science to everyday eating.

Joana Ariza

Novo Nordisk introduces the first Wegovy pill in the U.S.

A lower-cost, needle-free version of the GLP-1 weight loss drug.

Joana Ariza

Saolful

Saolful introduces an anti-perfection approach to wellness

Movement, breathwork, and food for when life doesn’t go to plan.

Ash Read

Swishables

Swishables launches pocket-sized mouthwash sachets for fresh breath anywhere

Single-serve sticks deliver alcohol-free oral care on the go.

Ash Read

Veracity Protein

Veracity launches plant-based protein for metabolic health

A clean protein powder powered by MyoVera™ to enhance muscle-building.

Ash Read

Mitome brings the lab home to track cellular aging

A first-of-its-kind test, and a new way to track longevity.

Joana Ariza

Dry & Dirty serves up zero-proof martinis with an adaptogen twist

Its functional martinis join the growing wave of alcohol alternatives.

Ash Read

Nike enters the luggage space with new hard-shell collection

The line debuts Spring 2026.

Ash Read

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