Drink Hippie launched Hippie Energy, a functional energy drink with adaptogens

Drink Hippie, co-founded by actress Sasha Pieterse and Taylor Sewell, has expanded beyond its hemp-derived THC seltzer with Hippie Energy, a lightly sparkling, functional energy drink.

What’s in the can

Hippie Energy pairs 75mg of naturally sourced caffeine (from Arabica coffee beans) with functional mushrooms, amino acids, and electrolytes. Here’s the full breakdown:

• 75mg caffeine from Arabica coffee beans ( roughly the equivalent of a weak cup of coffee).
• 500mg functional mushrooms: 100mg Lion’s Mane (to support focus and cognitive clarity), 200mg Cordyceps (endurance and sustained energy), and 200mg Turkey Tail (gut and immune support). All from real fruiting bodies, not mycelium.
• 50mg L-Theanine to smooth out caffeine’s edge and promote calm alertness.
• Electrolytes: 215mg potassium and 115mg magnesium to support hydration, muscle function, and nerve signaling.
• 1g prebiotic fiber from organic chicory root inulin to support digestion.

Hippie Energy.

Each can clocks in at 35 calories or less with no added sugar, no artificial sweeteners, and 15% real fruit juice. Three flavors are available at launch: Citrus Groove, Peach Party, and Watermelon Getaway.

Expanding its range

The brand’s first product, Hippie Water (a hemp-derived THC seltzer) was built as a hangover-free alternative to alcohol for unwinding and socializing without the morning-after regret. Hippie Energy covers the other end of the day, giving you a clean midday lift without the crash.

Energy drinks are getting more sophisticated. The days of legacy brands dominating with synthetic caffeine and vague “energy blends” are fading. Functional options now compete on ingredient transparency, adaptogenic benefits, and metabolic support.

Meanwhile, beverage brands want to own more than just one moment in your day. They’re building ecosystems that follow you from afternoon focus to evening wind-down, positioning themselves as daily essentials.

Where to buy

Hippie Energy is available now starting at $29.99 for an eight-pack, with subscriptions saving you 10%. If you’re ready to commit, packs go up to 48 cans for $179.84. Order at drinkhippie.com.