Q&A: Kendall Toole, founder of NKO Club

Inside the mindset, routines, and perspective guiding her through this season.

Kendall Toole has spent years helping others build strength and resilience. Now she’s creating something that brings those tools together in one place.

NKO Club, her new movement, mindset, and meals platform, is built around the idea that you can grow without burning out along the way. While building the app, Kendall has been rethinking her own routines and finding ways to stay anchored in a season that calls for focus, creativity, and recovery.

Here’s how she’s approaching wellness as she builds something new.

kendall toole headshot

What are you prioritizing in your wellness right now?

Launching a platform while filming workouts, recipe testing, and managing a team has forced Toole to get clear about her own habits.

“I’ve had to make sure I’m not pouring from an empty cup,” she says. “A sustainable routine and actually listening to my body has been essential.”

Her focus in this stage is simple: protect her mental and physical energy so she can show up fully for the work ahead.

Where does your drive and inspiration come from?

Toole pulls a lot of strength from her community, both online and off. She talks about the “never knocked out crew,” a group that made her a scrapbook filled with photos and notes about how movement supported them. “When I’m feeling stretched thin, I open it and feel this surge of purpose,” she says.

“It reminds me why NKO Club needs to exist.” For her, wellness is tied to connection and the shared momentum that comes from building something together.

How do you structure your days to support your wellbeing?

Toole starts her morning by writing three things she’s grateful for, a practice she says helps her feel grounded before the day speeds up. She takes a moment to visualize how she wants to move through the hours ahead, then shifts into meetings, programming, and filming. Walks with her dog Bowie give her a simple reset without screens, and her evenings are intentionally calm.

She cooks for her partner, keeps the lights low, and leans into warm water and quiet to recover from long days. “My wellness in this season comes from slowing down and prioritizing recovery,” she says.

Kendall Toole’s current wellness essentials

NKO Club App
“It’s a full 360 approach to movement, mental wellness, and nutrition, with workouts, gratitude journaling, breathwork, recipes, and even a grocery list all in one place.”
Eight Sleep Pod 4
Eight Sleep
Pod 4
“What started as trying to find a solution that didn’t leave me waking up in my own sweat has become me dreading being away from my bed at home.”
Dream Recovery
Performance Silk Sleep Mask
“It’s truly blackout and never slips off my face. I can’t sleep with any light in the room, and this keeps everything dark while staying cool and comfortable.”
Aesop
Murasaki Aromatique Incense
“Scent is powerful for shifting the mood. When I need the room to feel grounded or reset, this is the incense I reach for because it’s comforting and delicate.”
Beast Blender
“I use this constantly during the week for smoothies, shakes, or sauces. It’s beautiful and compact, which makes it so much easier to keep out and actually use.”