11 Product drops you don’t want to miss this week

New launches from Huel, Liquid Death, an ex-NFL QB, and more.

Just Dropped is a series featuring the latest product launches and drops in the health and wellness space. 

This week: A new energy drink, GLP-1 support, ice cream in a can, and more.

Huel launches Energy+ in the US

Huel entered the energy drink market with the launch of Energy+. The vitamin-rich, caffeinated beverage is available in three flavors: Blue Raspberry, Watermelon, and Pineapple Mango.

Designed to provide an energy boost without excessive sugar, each can contains only 35 calories and 4g of fiber. Order here.

Huel
Energy+
Energy+ offers a refreshing boost that goes beyond a simple caffeine kick.

Ice cream in a can from Liquid Death

In collaboration with dessert shop Van Leeuwen, Liquid Death released a limited-edition Hot Fudge Sundae sparkling water. It has the taste of the popular treat without any dairy. Buy on Amazon.

Liquid Death
Liquid Death
Hot Fudge Sundae
Very limited edition flavor collab with Van Leeuwen Ice Cream.

Olipop drops a new flavor

Olipop’s new Ridge Rush flavor combines zesty citrus juices (lemon, lime, and orange) in a functional, low-calorie soda that offers an energizing taste with minimal sugar.

Olipop Ridge Rush
Olipop
Ridge Rush
A fusion of lemon, lime, and orange juices.

Thread Performance offers nutrition for aspiring athletes

Thread Performance, founded by former NFL player and quarterback coach Jordan Palmer, is the new sports nutrition brand focused solely on youth athletes. Check it out here.

Thread Performance
Thread Performance
Performance Bundle
Cover your nutritional support bases with a bundle designed for the developing athlete.

HOKA unveiled the Tecton X 3

The Tecton X 3 is HOKA’s answer to the demand for a high-speed, high-performance trail running shoe. Named after Earth’s tectonic plates, reflecting its innovative parallel carbon plate design, this shoe is built for speed on various terrains, from technical mountain trails to fast race courses.

HOKA Tecton X 3
HOKA
Tetcon 3 X
Carbon-plated propulsion for the trail.

Supplement support for GLP-1 users

SoWell launched the GLP-1 Support System, a three-part system designed to help people thrive on GLP-1 medications like Ozempic. The complete system is priced at $105, which includes Electrolytes, Protein, and Fiber. Each product can also be purchased separately.

SoWell GLP-1 Support System
SoWell
The GLP-1 Support System
This 3-part system works together to support GLP-1 users and their side effects.

Duette takes a new approach to sun protection

Duette, a new brand that challenges traditional skin care approaches, features topical and oral products to combat free radical damage. Shop here.

The Duette
Duette
The Duette
The first holistic sun and skin protection system consisting of an oral nutraceutical and a topical booster serum.

A new low-alcohol wine option

Surely launched Arlow, a brand boasting low-alcohol wines for those who want to reduce their alcohol intake or still want to drink, but in moderation. Shop here.

Arlow
Arlow
Wines
The world’s first truly low-alcohol wine that doesn’t taste like a compromise

Surreal and Gymshark collab to launch a high-protein breakfast

Widely recognized fitness apparel brand Gymshark joined forces with protein cereal brand Surreal to release Cardi-Os, a limited-edition Strawberry Milkshake cereal. Get it here.

Gymshark Surreal Cardi-Os
Surreal
Cardi-Os
Packed with protein, and super low sugar.

Funky running gear from Merrell and Janji

Merrell teamed up with Janji, a socially conscious running activewear brand, to release a unique, limited-edition line for trail runners. It includes a pair of shoes and apparel for both men and women. Get the pieces here.

M's Zephyrunner Wind Shell
Janji x Merrell
M’s Zephyrunner Wind Shell
An ultralight, packable essential.

Tighties launches offering targeted compression products

A new brand called Tighties launched. It makes leggings for specific purposes: Strength, Endurance, and Support. Shop here.

Tighties compression leggings
Tighties
Challenger Resistance Leggings
Tighties compression leggings feature built-in resistance bands.