Bryan Johnson launches Immortals, a $1 million-per-year longevity program with three spots

Just yesterday, Bryan Johnson, the fintech founder-turned-longevity figurehead, announced Immortals—a health program priced at $1 million per year with only three available spots. Johnson describes it as “the world’s best health program” and the exact protocol behind his widely publicized anti-aging regimen, now packaged as a fully managed service.

What’s included

The $1 million tier covers:

• Dedicated concierge team and a personal assistant (required as part of admission)
• BryanAI 24/7, an AI health companion built on Johnson’s protocol
• Extensive biomarker testing with continuous tracking across millions of biological data points
• Skin and hair protocols plus access to what Johnson calls “the best therapies on the market”
• Applicants must also pass an interview process and commit significant time to the regimen.

Johnson says lower-cost tiers are coming: a $60,000 “supported” option and a free digital version, with the stated long-term goal of universal access regardless of income.

$1 million for what, exactly?

Longevity medicine has become a growth industry. Fountain Life offers its APEX membership at $21,500 a year, and Biograph its most premium tier at $15,000. But $1 million is a different category entirely.

More transparent about his methods than most in the space, Johnson shares his entire regimen—biomarker testing, structured nutrition, sleep optimization, exercise programming, and supplement protocols—across his social channels and website. Though many experts have argued that the core practices are rooted in well-established health principles that probably don’t require seven figures to follow. What Immortals is selling is the infrastructure around them: the team, the AI, the tracking, the access, the exclusivity.

There’s nothing wrong with pushing the boundaries of preventive health. But a program that requires a personal assistant and a million-dollar commitment to participate isn’t advancing access to longevity. Instead, it’s reinforcing the belief that the most intensive version of it remains a luxury product for the very few.

Where to apply

Immortal’s waitlist is open now at blueprint.bryanjohnson.com.