Bish is a new protein bar designed for hormone and menstrual health

The woman-founded brand packs 12g of plant-based protein, adaptogens, and 24 vitamins and minerals into a daily bar built around the menstrual cycle.

Protein bars have always been designed for performance. Bish Bar is asking a different question: what if a bar were built around a woman’s cycle throughout the month? Founded by hormone health coach Sandra Bendraou after a decade of navigating her own hormone imbalances, Bish Bar launched as a daily nutrition bar formulated specifically to support hormone balance, PMS, and menstrual cycle health.

What’s in it

Each bar starts with 12g of plant-based protein and 8g of prebiotic fiber, but the formulation goes further than typical bars.

The micronutrient stack, including magnesium for mood and sleep, B vitamins for energy and focus, iron for cognitive performance, and vitamin D for mood balance, is designed to support all four phases of the menstrual cycle, not just the easy weeks. Adaptogens including ashwagandha round it out. All bars are also non-GMO, sweetened with organic honey, and free of sugar alcohols and artificial additives.

The flavors

Bish launches with three: Date Yourself (peanut butter and chocolate), Pillow Talk (chocolate hazelnut), and Sunset Walk (raspberry and chocolate).

For a supplement category that’s crowded with options, a bar built specifically around the hormonal shifts women experience every month is a meaningful gap to fill.

Where to buy

Bish Bar is available now at bishbar.com at $4.50 per bar, with a variety pack to try all three flavors. Shop Bish Bar.