Pruzan keeps its lineup small and deliberate—and that restraint is the point. The UK running brand, founded in 2022 by two female athletes, built its SS26 collection around the idea that performance gear for women can be technical and feminine at the same time.

Pruzan’s SS26 collection.
The collection includes:
When gear is designed by people who actually run in it, the construction details tend to show. Pruzan’s thesis is that speed has always belonged to women—and the SS26 collection is designed to dress that history.
The Pruzan SS26 collection is available now at pruzan.com and at select stockists across the US and UK: LSD (Los Angeles), Running Wylder (San Francisco), The Loop Running Supply (Austin), Knees Up (Hackney, London), The Cirkel (Marylebone, London).