The case for adding this recovery tool to your skincare routine

New data shows more than half of Americans under 35 are already using it.

If the red light mask you once wrote off as a splurge‑y gadget now fits into your self‑care ritual, you’re in good company. New data from BON CHARGE’s 2026 Global Wellness Tech Trend Report suggests younger Americans are moving red light therapy out of the “performance recovery” corner and into everyday routines, with skin goals now outranking muscle recovery as the main reason they use it.

Based on a survey of 7,000 adults, the report points to a rapid shift from niche experiment to common add‑on, with 84% of U.S. red light users saying they only started within the last two years.

Research on red light therapy is increasingly pointing in the same direction, though the open question is whether at-home devices can reliably replicate what happens in a clinical setting.

What explains the shift

Red light therapy used to require a trip to a dermatologist’s office or a large floor-standing panel that cost thousands of dollars. Then came the face mask. Then, the hair mask, small countertop panel, and hands-free helmet. Brands like Omnilux and CurrentBody brought prices down to a few hundred dollars, and by 2025, LED masks were showing up in GRWM videos and mainstream beauty coverage. Dermatologists began speaking publicly about what red light can do for skin, and suddenly it was something consumers could try at home.

Independent research puts the speed of that shift in context. An analysis of Google Trends data found that search interest in red light therapy more than doubled following a surge in TikTok-driven attention in early 2024, with social media accelerating public interest faster than traditional dermatology channels.

The science behind the trend

There are still open questions about optimal dosing and long-term effects, but the evidence behind red light therapy is increasingly substantial.

The research points to a few consistent benefits:

  • Reduce the appearance of fine lines and wrinkles
  • Smooth skin texture and diminish redness
  • Ease acne and minimize scarring
  • Lighten dark spots and improve sun-damaged skin
  • Boost hair regrowth

Beyond skin, consistent use has been shown to support hair regrowth and help calm inflammation throughout the body.

One of the more underrated benefits is how it works alongside your existing routine. The wavelengths help skincare ingredients penetrate deeper into the skin, making the products you’re already using a nice complement to your current routine, which is why LED therapy has long been a staple of professional facials.

The caveat, per Harvard Health: results require consistent use multiple times a week over several months, not a one-week trial.

If you’re interested in trying red light therapy or upgrading your current device, it’s worth being selective. More research means more products, and they are not all created equal. Look for devices and brands that are FDA-cleared for safety and transparent about their wavelengths. What you buy matters as much as how you use it.