FORM levels up smart swim goggles with HeadCoach 2.0

FORM just rolled out HeadCoach 2.0, an upgraded coaching system that turns its smart swim goggles into a real-time personal trainer. The update analyzes your swim technique, tracks key metrics, and delivers tailored feedback both in the FORM app and directly through your goggles while you swim.

Your stroke, decoded

Improving in the pool usually means guesswork — unless you have a coach filming every lap. HeadCoach 2.0 changes that by tracking metrics like distance per stroke, stroke rate, pace, heart rate, and your overall FORM Score, then surfacing the single most impactful thing to work on.

HeadCoach 2.0 delivers insights on your swim performance.

Whether you’re following a structured plan, a guided workout, or swimming solo, you receive tailored feedback after each session in the app. Plus specific guidance on what to work on next time, complete with execution tips that appear in your goggles during the swim.

Built on millions of swims

“Delivering individualized coaching at scale is something that has never been possible in swimming,” says Brian Johns, head of coaching science at FORM, NCCP Level 3 National Coach and 3-time Olympian. “A coach would literally need to film you, analyze that footage, and break down your stroke to provide this level of personalized feedback.”

Developed using data from millions of recorded swims, the system adapts based on your goals, experience level, and recent performance.. Instead of overwhelming swimmers with data, it identifies the one adjustment that will make the biggest impact on speed and efficiency.

“Access to this level of personalized coaching at this scale simply isn’t feasible with a traditional coach,” Johns notes. “The data collection and analysis required is too extensive. HeadCoach 2.0 condenses all of that into clear, actionable feedback.”

How to get access

HeadCoach 2.0 is available now for all FORM Premium subscribers. After a free one-month trial, Premium costs less than $10 per month. The feature works with FORM Smart Swim Goggles, which retail for $249 at formswim.com.