gnorda is a new collaboration between trail running brand norda and ultralight design consultancy gnuhr. The collection spans footwear and apparel, built around a shared principle: strip away everything unnecessary without sacrificing performance.
norda’s 002 technical trail shoe in a new colorway. The gnorda 002 is norda’s responsive 002 trail runner in an exclusive Bismuth (camouflage green) colorway. The shoe’s lower stack height increases ground feel on technical terrain, while a padded heel collar and pyramidal midsole geometry help you stay planted on uneven surfaces.
The upper is woven with bio-based Dyneema — a material known for its strength-to-weight ratio and abrasion resistance. A gridded pattern and co-branded detail on the lateral midfoot distinguish the gnorda version from the standard 002.
Each garment in the 14-piece collection follows the same design logic: reduce seams, maximize function, extend lifespan. Here are a few highlights:

Shag Zip Hoodie.
norda is a Canadian trail running brand founded in 2020 by Nick and Willa Martire, known for Dyneema-based trail shoes. gnuhr (the “g” is silent) was started in 2023 by Nur Abbas, a designer with experience at Maison Margiela, Louis Vuitton, Nike, and Yeezy. The name comes from the Arabic word for “light.”
The gnorda collection is available now at nordarun.com.